How often can a “dad” announce that his son has co-authored a book that became a “NYT Bestseller” in just three days of being officially released?
I really don’t know the actual answer to that but in my case, Chris Brogan’s new book, “Trust Agents” by Chris and Julien Smith has become a best seller in a short period of time.
How did this happen? Was it just circumstance?
No. It was thinking, planning and execution.
Who is the book written for? It really is written for everyone in all walks of life. It was written for companies and corporations, it was written for social media types, bloggers and twitterers. Even for moms and dads like us.
Chris recently gave an advance copy to his mother, my wife, Diane. Initially, she started reading it out of obligation. That is what good moms and dads do. Then all of a sudden out comes her highlighter and she says, “wow, this is a very good book and I understand most of what he is saying”. She also apologizes to me that she is marking up the book as she reads it.
She has just finished it and now it is my turn to read it and learn from it.
Thanks to all of you out there that helped make this happen.